Maxys Max Media and Entertainment

Hi

Hope you're well and business is booming.

Every good story takes us on a "journey" - a great story opens up our imagination. The most effective marketing is that which is not said - which allows the customer, the viewer to either join the dots; fill in the gaps and share.

Welcome to The FACE, the new project title to cover both online and offline customer engagement.

Please find below a quick update on our latest projects for your review.  If we can be of any service please call or send us a note.

Note: If I've sent you this email in error please accept my sincere apologies (unsubscribe [UNSUBSCRIBE] here).

Have a great day.

The Big Dell NRL St George Illawarra Dragons Campaign

Nearly all Aussies love their sport and the characters around it. Saying that, you've got to love "The Big Dell" (Wendell Sailor).

From a digital media strategy perspective it's been great working with the big fella and the Dragons

The result of the campaign saw the Dragons

• Win the NRL's 10K members Challenge;
• Increased merchandise sales;
• Dragons Facebook fan numbers pass 13K and
• The once techno shy Big Dell embrace Twitter with enthusiatic passion (over 1,300 followers in just a few weeks).

For my fellow Sharks fans, we also saw great results with Ricky Stuart and the Sharks CLIVE campaign passing their pre-season membership record.

Expect to see more sporting teams embrace CLIVE for their sites and use social media to engage with their fans.

Note: There's a great case study here on the effectiveness of CLIVE ; internet video and online social media/ customer engagement which I'll work on over the next few months and share - very relevant to all customer focused businesses; politics; brands and services.

Adtech Sydney - Tuesday 16th - Wednesday 17th March 2010.

We had the pleasure of having Jenny Williams, online advertising industry heavy weight and Chairperson of Adtech 2010 Sydney in the CLIVEvideo studio last week.

www.ad-tech.com/sydney/adtech_sydney.aspx

The CLIVE Crew are exhibiting at Adtech Sydney 2010 (Stand 14)

Drop in and say G'day - we also plan to demonstrate our new customer friendly, high speed HD video streaming platform for Australian businesses (very cool).

Other Recent Projects

Ingram Micro - ebook

A great example of combining the functionality of e-books with the power of CLIVE.

Ingram Micro Inc. is the world's largest technology distributor and a leading technology sales, marketing and logistics company.

The Smart Way e-book Series is designed to demonstrate to resellers partners how to gain the most value for their and their customers business.

Basically, the video's brought a very dry subject to life and had great feedback for the client.

Any questions or suggestions please give me a call on 0414 792 072 or Twitter @maxymedia or email

Cheers, all the best and hope to speak soon

Scott Maxworthy
CEO
Maxys - Max Media & Entertainment
http://www.maxys.com.au

Chief Experience Officer
The CLIVE Video Project
http://www.clivevideo.com