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Category:
MyBlog/MyBlog
... tag.
The Youtube videos were then posted to the Dragons Facebook community (with some great replies from fans).
A few of the applicants also "pimped" their videos through Twitter ...
Thursday, 09 September 2010
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Category:
Engagement/FRED - Fan Retention Engagement and Development
... of weeks ago we had good friend Mahei, Twitter Chief Happiness Officer ( iconic88 ) and Richard Burnet, Essendon FC, Chief Commercial Officer present to the Dragons staff.
Last week we launched the Search ...
Saturday, 28 August 2010
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Category:
News/Latest
... via digital communications platforms such as Facebook and Twitter.
What is interesting is that there is nothing really new in all of this, that is, the customer is #1 and satisfied ...
Wednesday, 25 August 2010
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Category:
News/Latest
... we launched last November to drive membership, merchandise and Dell’s Twitter and Facebook and a year of client education including the Digital Sports Conference.
Brand Ambassadors create a personal ...
Monday, 23 August 2010
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Category:
MyBlog/MyBlog
Two events.
It's said a picture tells a thousand words.
The Libs launched their Broadband Policy (I think that's what they're calling it) causing a big buzz on Twitter. Out of interest I've been ...
Tuesday, 10 August 2010
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Category:
Customer/Testimonial
... such as Twitter; Facebook and Foursquare (Vivo Cafe Swarm Tuesday) - they're listening, responding and engaging - even FREE WiFi (amazed how many businesses don't get this!).
Sadly others ...
Saturday, 31 July 2010
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Category:
Engagement/Service with a SPARK and passion
... moving to online (mostly at the expense of print) with a focus in those channels where their customers are – Facebook, Twitter, LinkedIn etc
You can’t ignore - we're already connected.
In ALL cases ...
Saturday, 17 July 2010
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Category:
Engagement/FRED - Fan Retention Engagement and Development
...
50% of active users log on to Facebook in any given day
There are now over 1 million Twitter followers in Australia
1 million LinkedIn users (B2B)
Australians are the world's ...
Tuesday, 22 June 2010
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Category:
MyBlog/MyBlog
...
I saw immediately on Twitter that "Harry Kewell" quickly became an instant trending topic but this morning faded just as quick as our World Cup hopes (following graph).
Frustrating it is, bad refereeing ...
Sunday, 20 June 2010
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Category:
MyBlog/MyBlog
... is power.
All businesses - large and small (from memory, only about 30% of Australia's 1.2m small business have a website) will be connected. Twitter ordering and paying for your morning coffee ...
Saturday, 19 June 2010
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Category:
MyBlog/MyBlog
... the old Redfern rail yards transformed multifunctional event space and also home of the Australian Technology Park and Innovation Centre.
For those offsite - with the web site down an active Twitter ...
Sunday, 23 May 2010
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Category:
MyBlog/MyBlog
... part of my semi organised daily routine I tend to get up very early (4AM) so I can get through any outstanding communications (my emails, Facebook Twitter); reading and To-Do's from the day before ...
Saturday, 22 May 2010
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Category:
MyBlog/MyBlog
... to Value;
ALL = Persistent Contextual Sessions.
In layman's speak - what that means is no matter what channel (call centre/ email/ twitter etc) when you connect with a company your information and ...
Thursday, 20 May 2010
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Category:
MyBlog/MyBlog
... experimenting with CLIVE and emails and Electronic Direct Mail (EDM's) campaigns.
To make the CLIVE video email concept easier to communicate I've just created "#VIDEDM" - (note: the hash tag is a Twitter ...
Thursday, 13 May 2010
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Category:
MyBlog/MyBlog
... content resonates – I think “Share Words” struck a chord – the concept combined the emerging trend of short concise messages (twitter trend) with the deep rhythmic bass of Internet connectedness – ie ...
Tuesday, 11 May 2010
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Category:
MyBlog/MyBlog
... your business - it's much like the Twitter day modern equivalent to the old 30 second elevator pitch and is something we try and get through to all our clients when writing their short 15/30 sec ...
Monday, 10 May 2010
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Category:
Engagement/Marketing
... – (What’s In It For Me) has been replaced by “WRWM” (What Resonates With Me) coined by leading Twitter and social media identity Mahei Foliaki (Iconic88).
Your message has to mean more than visitor ...
Saturday, 24 April 2010
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Category:
News/Maxys Media Report
... the NRL's 10K members Challenge;
Increased merchandise sales;
Dragons Facebook fan numbers pass 13K and
The once techno shy Big Dell embrace Twitter with enthusiatic passion (over 1,300 followers ...
Tuesday, 09 March 2010
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Category:
News/Latest
... has a new i-Phone and is busy on Twitter at http://twitter.com/realbigdell.
When asked about his move into the technological world of social media, the response was trademark Wendell Sailor.
“What ...
Thursday, 28 January 2010
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Category:
MyBlog/MyBlog
Today Apple launched the much anticipated tablet iPad - it was probably the most "connected" technology product launch ever. I watched the launch live via Huffington Post with 150K others - the Twitterverse ...
Thursday, 28 January 2010
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